< Back To The SEM Glossary

What Is: Absolute Link

An Absolute Link is a hyperlink that has a fully-qualified URL, therefore, containing the protocol of website, whether that be http or https.

Below are some examples of absolute links:

  • http://www.yourwebsite.com/
  • http://www.yourwebsite.com/about-us/
  • http://www.yourwebsite.com/about-us/meet-the-team/
  • http://www.yourwebsite.com/services/window-cleaning/

As you can see, the URL’s contain the full website address, this includes all of the information needed to find a particular site on the web. Therefore, according to these links above, your browser will navigate directly to the http version of these pages. Absolute Links can also be used for the always-ssl version, https.

Absolute links must be used to link to other websites, otherwise, the web browser won’t know where to take you. However, they can be used internally to link to other pages within your site, but it isn’t best practice as it will take the browser longer to navigate to the fully-qualified URL, plus it makes things messy behind-the-code.

Therefore, webmasters may decide to use a relative link, below are some examples:

  • /index.html/
  • /about-us/
  • /about-us/meet-the-team/
  • /services/window-cleaning/

You can learn more about the use of a relative link here.

The following articles may be useful:

Over 2,000+ Consumers

Get fresh content from SEMtuts.com

SEMrush